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Why Salon & Grooming Studios Are Delivering India’s Best Franchise Returns
India’s beauty and grooming industry has entered a golden era. What was once an unorganised, city-centric sector has now matured into a pan-India, high-demand, high-profit franchise opportunity driven by rising disposable incomes, urban lifestyle shifts, and the explosion of grooming-conscious youth across Tier 1, Tier 2, and Tier 3 markets.
Consumers today want professional-grade services, global-standard hygiene, premium skincare, specialised grooming, nail artistry, and men’s styling solutions — all delivered at accessible price points. With India’s beauty and wellness industry projected to cross ₹80,370 crore, salons and grooming studios have become one of the most recession-resistant and high-repeat business models.
This makes salon franchises one of the highest ROI categories for new entrepreneurs, investors, and first-time business owners.
Below, we explore 5 of the strongest and fastest-growing franchises — Tom & Jerry, Nailashes, Gallantry, Musk & Tusk, and Style Story — each addressing a different high-demand niche in the beauty ecosystem.
MARKET TRENDS SHAPING INDIA’S BEAUTY & GROOMING INDUSTRY
1. Grooming Culture Expanding Beyond Metros
India’s youth across Tier 2 and Tier 3 cities are increasingly prioritising grooming and personal care — driving a major demand for branded salons.
2. Men’s Grooming Is Exploding
According to Gallantry, men’s personal care is “slated for huge growth” - making male-focused salons and beard/styling studios a high-potential niche.
3. Specialist Beauty Categories Rising
Segments like nail bars, lash studios, and luxury grooming have doubled in demand post-2021.
4. High Return Cycles
Services like haircuts, beard styling, nails, brows, facials and grooming have fast repeat cycles, ensuring steady revenue month after month.
5. Omni-Channel Adoption
Many salon formats (especially express services) offer ROI as fast as 12–18 months, making them extremely attractive to new entrepreneurs.
TOP SALON & BEAUTY STUDIO FRANCHISE OPPORTUNITIES FOR 2026
1. Tom & Jerry — India’s Affordable Men’s Salon Brand
Tom & Jerry is a fast-growing men’s salon brand positioned around premium grooming at pocket-friendly pricing. According to the brand brochure, it offers a full menu of men’s grooming services including haircuts, shaving, beard styling, hair color, facials, and men’s wellness add-ons.
The brand focuses on a clean, modern ambience and repeat-driven male clientele, ensuring steady monthly revenue. Its standard store sizes (150–300 sq. ft.) and low operating costs make it an ideal franchise for Tier 2 and Tier 3 markets where demand for professional men’s grooming is increasing at record speed.
2. Nailashes — India’s Fastest-Growing Nail & Lash Studio Concept
Nailashes represents the booming niche of premium nail extensions, lash artistry, brows, and express beauty services. The brochure highlights a wide menu including nail art, gel extensions, lash lifting, lash extensions, eyebrow shaping and more — all designed to attract high-frequency female customers.
With compact store sizes (100–200 sq. ft.) and high-margin services, Nailashes is one of the most ROI-efficient beauty studio models in India. The brand’s emphasis on hygiene, skilled technicians, and trendy service offerings makes it ideal for malls, high-street zones, and residential markets across Tier 1–3 cities.
3. Gallantry — Full-Service Premium Salon & Academy
Gallantry is a premium salon and academy brand offering end-to-end solutions in the beauty & wellness industry. According to the deck, the brand provides three formats — Premium Salon, Theme Salon, and Express Salon — each with its own investment level, space requirement, and ROI cycle.
Gallantry emphasises high-quality services across hair, skin, makeup, spa and nail art.
The franchise support includes site selection, staff training, marketing, audits, partnerships with top product brands, and fully structured operational systems.
With ROI as high as 150% in Year 2 in express formats, Gallantry is a strong choice for investors seeking premium positioning.
4. Musk & Tusk — India’s Modern Men’s Luxury Grooming Studio
Musk & Tusk is a stylish, modern men’s grooming brand focused on premium services such as haircuts, beard sculpting, hair spa, facials, grooming rituals and modern male skincare. According to its investor pitch, the brand is positioned as a luxury-yet-accessible men’s grooming studio designed for upwardly mobile male consumers.
The deck highlights compact, high-footfall-friendly outlets (200–350 sq. ft.), low manpower dependency, strong male repeat business, and a scalable franchise model suited for Tier 1, 2 and 3 cities alike. With male grooming demand exploding, Musk & Tusk offers investors a highly profitable niche with aspirational branding.
5. Style Story — A New-Age Unisex Salon With Youth Appeal
Style Story is a contemporary salon brand designed to redefine beauty experiences with global-standard hair, beauty and grooming services. According to the brochure, the brand focuses on modern interiors, strong hygiene protocols, a wide beauty menu, and a millennial-plus-Gen Z–friendly aesthetic.
Their business model includes premium hair services, advanced skincare, makeup, grooming, manicures, pedicures, nail care, and express beauty services — making it an ideal unisex salon for competitive markets. With flexible store sizing and strong brand identity, Style Story is built for scalability in Tier 1 and emerging markets.
Insights from a Franchising Leader
“India’s beauty and wellness segment is witnessing unprecedented demand across metros and Tier 2 cities alike. Smart franchise formats make this opportunity more accessible by helping brands look aspirational while scaling faster. They democratise expansion — enabling emerging beauty entrepreneurs to build strong visibility, trusted consumer touch points and a differentiated brand presence.”
— Gaurav Marya, Founder & Chairman, Franchise India Brands Limited
Summary
India’s salon and beauty industry is now one of the most profitable franchise sectors, thanks to skyrocketing grooming demand, rapid growth in male grooming, and rising beauty awareness across Tier 1–3 cities.
Brands like Tom & Jerry, Nailashes, Gallantry, Musk & Tusk, and Style Story offer high-frequency, high-margin services, making them perfect franchise opportunities for new and seasoned investors alike — with ROI cycles much faster than many retail or food-service businesses.
The future of beauty franchising in India is bright, accessible, and ready for exponential growth.
If you want to tap into India’s booming beauty and grooming market, explore the brochures of these high-ROI salon and beauty studio franchises.
Your next profitable business could be just one franchise partnership away.